dd ALT Text Field for Pinterest Pins
Hi team,
Would it be possible to add a dedicated ALT text field when creating or scheduling Pinterest pins?
ALT text is read by the Pinterest algorithm to understand and categorize content, and research shows pins with ALT text consistently outperform those without. It also helps with accessibility for visually impaired users.
Since there is currently no way to set this through the tool, we are missing an easy optimization on every pin we publish. Even an optional field would make a big difference.
Thanks for considering it! Its also Ai scan important!
source:
https://www.tailwindapp.com/blog/pinterest-seo-in-2025
https://help.pinterest.com/en-gb/node/2461
https://developers.pinterest.com/docs/api/v5/pins-create/
Thanks

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Comments4
Denny Beats
May 13
Hi Alex,
Thank you for your suggestion! We’re happy to let you know that a dedicated ALT text field for Pinterest pins has already been implemented and is currently in the testing phase.
This will allow you to add ALT text directly when creating or scheduling pins, improving discoverability on Pinterest and supporting accessibility. We’ll notify users as soon as the feature is fully available.
Thanks again for the feedback!
Sapphire Lynx
May 13
Great that will be awesome. Thanx
Denny Beats
May 21
Hi, Alex,
We’re happy to let you know that we’ve already developed this functionality and released it. A dedicated ALT text field is now available when creating or scheduling Pinterest Pins.
Thanks again for highlighting this - we agree it’s an important optimization for Pinterest publishing.
Sapphire Lynx
May 26
Thanx