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dd ALT Text Field for Pinterest Pins

Hi team,

Would it be possible to add a dedicated ALT text field when creating or scheduling Pinterest pins?

ALT text is read by the Pinterest algorithm to understand and categorize content, and research shows pins with ALT text consistently outperform those without. It also helps with accessibility for visually impaired users.

Since there is currently no way to set this through the tool, we are missing an easy optimization on every pin we publish. Even an optional field would make a big difference.

Thanks for considering it! Its also Ai scan important!

source:

https://www.tailwindapp.com/blog/pinterest-seo-in-2025

https://help.pinterest.com/en-gb/node/2461

https://developers.pinterest.com/docs/api/v5/pins-create/

Thanks

Status: Completed4 comments

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Comments4

  • Denny Beats

    Team•

    May 13

    Hi Alex,

    Thank you for your suggestion! We’re happy to let you know that a dedicated ALT text field for Pinterest pins has already been implemented and is currently in the testing phase.

    This will allow you to add ALT text directly when creating or scheduling pins, improving discoverability on Pinterest and supporting accessibility. We’ll notify users as soon as the feature is fully available.

    Thanks again for the feedback!

    • Sapphire Lynx

      •

      May 13

      Great that will be awesome. Thanx

      • Denny Beats

        Team•

        May 21

        Hi, Alex,

        We’re happy to let you know that we’ve already developed this functionality and released it. A dedicated ALT text field is now available when creating or scheduling Pinterest Pins.

        Thanks again for highlighting this - we agree it’s an important optimization for Pinterest publishing.

        • Sapphire Lynx

          •

          May 26

          Thanx